In a time of convenience shopping, with self-service checkouts and online purchasing, you might wonder why street markets are still thriving.
One local market in Edinburgh knows the secret: innovation.
It might seem counter-intuitive that traditional street markets are a hot bed of new ideas but, as this Saturday will show, Edinburgh has lots of people who are passionate about making great food, and St Mary’s Market, on the corner of Leith Street and York Place, provides a platform for their creativity.
St Mary’s Market launched in 2011, and has been running Open Days on the second Saturday of every month since November last year. The idea is to give new businesses a chance to showcase their menus. This weekend, there is excitement in the air as the market showcases three new custom-built food trucks.
Entrepreneur and E-Spark Chiclet, John Reynolds, has teamed up with award-winning chef, Derek Muircroft to take street food to a new level with their healthy noodle business, Nusou:
“Having been part of Michelin-winning teams, I know it takes talent, passion, and commitment to perfection to make great food. Why does street food have to be greasy? There’s no reason why top quality healthy food can’t be produced on a food truck and we’re going to prove it this weekend” says Derek.
Food trucks have been sweeping across the US since 2009 with innovative and interesting foods coupled with bold branding and characterful vendors. It has created a $1bn industry in the States. If the same happens in the UK, we’ll have a £148m industry.
The market also welcomes Auld Black this Saturday, the brainchild of Brent. He had seen his Mum and Dad working on the Breadshare stall at St Mary’s Market and wanted to run his own business. An opportunity came up to purchase a 3-wheeled van and Brent jumped at the chance. Auld Black specialises in making artisan coffee, using vegware cups.
Back in July of 2013, Daniel Madle converted another 3-wheeler van into a wood-fired pizza oven. He specialises in Neapolitan-style pizzas made the traditional way with fresh dough and quality Scottish and Italian ingredients. It only takes 90 seconds to cook so this is really fast food at its finest.
And it’s not just hot food, says organiser, Vicky MacDonald of Edinburgh Markets:
“The food trucks will be joined by Ken Moat Confectionery, Storycakes, Rainbow Organic Chocolates, Breadshare, RBG Fruits, Eyemouth Fish, Punjabi Junction, and Mademoiselle Macaron, so it will be a mix of fresh produce and street food, with some tasty treats.”
Find them all at St Mary’s Market near John Lewis, on the corner of Leith Street and York Place this Saturday, 8th February from 11am to 5pm.
For further information please visit www.edinburghmarkets.co.uk or find Edinburgh Markets on Facebook or Twitter.
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